Sustainable Mangrove Ecotourism Development Strategy in Aceh Jaya
Keywords:
Ecotourism, Mangrove, SWOT Analysis, Aceh JayaAbstract
Sustainable mangrove ecotourism development is one of the strategic approaches in utilizing natural potential for tourism while preserving the environment. This research was conducted in Gampong Baro Village, Setia Bakti District, Aceh Jaya, with the aim of identifying mangrove ecotourism development strategies that can support local economic sustainability and environmental preservation through a SWOT analysis approach. Mangrove-based ecotourism in the region has unique appeal and has the potential to improve the well-being of local communities, but it also faces a variety of challenges, including limited infrastructure and threats to environmental sustainability. Research data were obtained through field observation methods, interviews with local communities and stakeholders, and literature studies. The results of the analysis show that the main strength of this mangrove ecotourism lies in its high biodiversity and local government support for sustainable tourism. On the other hand, weaknesses such as the lack of tourist facilities and low community skills in tourism management are obstacles in development. Opportunities include growing interest in nature-based tourism and potential collaborations with conservation agencies, while the main threat is ecosystem damage due to uncontrolled human activities. This study concludes that appropriate strategies for the development of mangrove ecotourism in Gampong Baro include community capacity building, infrastructure development that supports conservation, and the involvement of various stakeholders in conservation efforts. Suggestions are given to local governments and communities to increase promotional efforts, expand collaboration with conservation agencies, and optimize local resources so that mangrove ecotourism in the region can develop sustainably and provide long-term benefits to the environment and local economy.
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