Analysis Strategy Business as Effort Business Development in Developing the Potential of Pematang Serai Village, Langkat Regency

Authors

  • Roro Rian Agustin Universitas Pembangunan Panca Budi
  • Husni Muharram Ritonga Universitas Pembangunan Panca Budi
  • Rindi Andika Universitas Pembangunan Panca Budi
  • Ratna Hasibuan Universitas Pembangunan Panca Budi

Keywords:

Business Strategy, Business Development, Small and Medium Enterprises

Abstract

This study aims to analyze the influence of work ability, work experience, and teamwork on the performance of the community of Pematang Serai Village, Tanjung Pura District, Langkat Regency. Individual performance in society plays an important role in supporting the development of source Power local and industry creative village, specifically in optimizing the potential of arts, crafts and wisdom local. Hypothesis The proposed ones include: (1) work ability has a positive and significant influence on performance, (2) work experience has a positive and significant impact to performance, as well as (3) ability Work and experience work in a way together influence performance public. Findings expected to be able to make a contribution theoretical in the field human resource management and practical input for village officials and local governments in improving community performance to support village welfare and growth. The results of this study are expected to be published in an international scientific journal indexed by Copernicus. Employee performance is one of the main indicators in achieving company targets, which is influenced by various factors such as knowledge, expertise, loyalty, motivation, and work environment. According to Kasmir (2018) and Hasibuan (2019), performance includes work results and behaviors achieved in completing tasks according to responsibilities. This study also explores How Experience Work, which covering long time work and job mastery level, can improve employee ability in completing their tasks effectively and efficiently. The research was conducted with a quantitative approach, using survey methods and statistical analysis to evaluate the relationship between these variables. The findings are expected to provide important contributions in the development of human resource management and become the basis for recommendations. for company in effort increase performance employee. Results study This expected can published in journal internationally indexed and recognized scientific journal.

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Published

2024-08-20

How to Cite

Rian Agustin, R., Muharram Ritonga, H., Andika, R., & Hasibuan, R. (2024). Analysis Strategy Business as Effort Business Development in Developing the Potential of Pematang Serai Village, Langkat Regency. 1St International Conference Epicentrum of Economic Global Framework, 1(1), 612–616. Retrieved from https://proceeding.pancabudi.ac.id/index.php/ICEEGLOF/article/view/189