The Effect of Educational Content on the Decision to Pay Zakat at the National Amil Zakat Institution of Baitulmaal Muamalat, North Sumatera Province
Keywords:
Educational Content, Decision to Pay Zakat, Muzakki, Zakat Institutions, ManagementAbstract
This study aims to analyze the influence of educational content on the decision to pay zakat at the National Amil Zakat Institute of Baitulmaal Muamalat, North Sumatra. The study used an explanatory quantitative approach with primary data obtained through a questionnaire of 100 muzakki respondents. Data analysis was carried out using simple linear regression. The results of the validity test showed that all statement items had a calculated r value of > 0.30 and was significant at α = 0.05, while the reliability test resulted in a Cronbach's Alpha value of 0.842 for the educational content variable and 0.861 for the zakat payment decision variable, which indicates a reliable instrument. The results of the regression analysis showed that educational content had a positive and significant effect on the decision to pay zakat with a regression coefficient of 0.684 and a significance value of 0.000. The value of the determination coefficient (R²) of 0.507 indicates that 50.7% of the variation in the decision to pay zakat is explained by the educational content. This finding indicates that improving the quality of informative, clear, and transparent educational content can increase muzakki's decision to pay zakat through zakat institutions.
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