Performance Optimization through Creativity
Keywords:
Organizational Change, Good Corporate Governance, Creativity, Employee Performance.Abstract
This study aims to analyze the effect of organizational change and the implementation of Good Corporate Governance on employee performance with creativity as an intervening variable in the planning, distribution, and customer service and management divisions of PT PLN (Persero) UID North Sumatra. This research uses a quantitative approach with a survey method. The sample consists of 100 employees selected using a saturated sampling technique. Data analysis was conducted using the Partial Least Square (PLS) method. The results show that organizational change and the implementation of Good Corporate Governance have a positive and significant effect on employee performance. Furthermore, organizational change and Good Corporate Governance also have a positive and significant effect on creativity. Creativity has a positive and significant effect on employee performance and is proven to mediate the relationship between organizational change, Good Corporate Governance, and employee performance. Therefore, improving employee performance can be achieved through effective organizational change and the implementation of Good Corporate Governance supported by enhanced employee creativity.
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